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Central & Eastern Europe regional overview

Central and Eastern Europe is a market with approximately 190 million people, comprising 21 countries from the northern Baltic states to the Balkans in the south. A total of 11 Central and Eastern European countries are now members of the EU, with Croatia joining as the latest member in 2013. 

The table below provides a comparative overview of all 21 countries in the Central and Eastern European region.

  COUNTRY  CAPITAL   AREA POPULATION  UNEMPLOYMENT  GDP/CAPITA GDP  GDP real growth rate (annual percent change)
      (sq. km) (mil.) (%, 2024) (PPP, USD 2025) (current p., USD billion, 2025) (2023) (2024) (2025)
AL Albania Tirana 28,748 2.4 9.4 23,330 29.9 4.0 4.0 3.4
BY Belarus Minsk 207,629 9.1 3.0 34,070 85.7 4.1 4.0 2.1
BA Bosnia & Herzegovina Sarajevo 51,209 3.2 12.6 22,830 33.2 2.0 3.0 2.4
BG Bulgaria Sofia 110,372 6.4 4.2 42,480 127.9 1.9 2.8 3
HR Croatia Zagreb 56,594 3.9 5.0 51,450 103.9 3.3 3.9 3.1
CZ Czech Republic Prague 78,870 10.9 2.6 59,850 383.4 0.0 1.2 2.3
EE Estonia Tallinn 45,339 1.4 7.6 49,090 46.7 -2.7 -0.1 0.5
HU Hungary Budapest 93,023 9.6 4.5 48,160 247.7 -0.8 0.5 0.6
XK Kosovo Pristina 10,905 1.6 10.8 20,390 12.6 4.1 4.6 3.9
LV Latvia Riga 64,594 1.9 6.9 44,110 47.8 2.9 -0.4 1.0
LT Lithuania Vilnius 65,286 2.9 7.1 57,200 95.2 0.4 2.7 2.7
MD Moldova Kishinev 33,843 2.4 4.0 19,590 19.6 1.2 0.1 1.7
ME Montenegro Podgorica 13,883 0.6 11.6 34,410 9.3 6.5 3.2 3.2
MK North Macedonia Skopje 25,436 1.8 12.3 29,510 18.7 2.1 2.8 3.4
PL Poland Warsaw 311,895 36.5 2.9 55,340 1,040 0.2 2.9 3.2
RO Romania Bucharest 238,397 19 5.4 48,850 422.5 2.4 0.8 1.0
RU Russia Moscow 17,075,400 143.5 2.4 49,050 2,540 4.1 4.3 0.6
RS Serbia Belgrade 77,589 6.6 8.6 32,740 100 3.8 3.9 2.4
SK Slovakia Bratislava 49,034 5.4 5.3 47,600 154.5 2.2 2.1 0.9
SI Slovenia Ljubljana 20,271 2.1 3.7 57,720 79.2 2.4 1.7 1.1
UA Ukraine Kiev 603,549 37.8 9.8* 20,900 209.7 5.5 2.9 2.0

Source: European Commission Forecasts; International Monetary Fund; Eurastat; ILO; Britannica; *2022

 

Economic Performance

The region experienced a strong post-pandemic recovery in 2022, but 2023 brought clear differences in growth trajectories. Montenegro became the fastest-growing economy in the wider Central and Eastern Europe region with real GDP growth of 6.5%, while Estonia recorded the weakest performance with a decline of 2.7%. These divergent outcomes reflected the uneven impact of Russia’s war in Ukraine, which led to higher energy prices, high inflation, and a decline in investment and consumption across most of the region. Growth stabilized at a modest level in 2024 as inflation eased and energy markets normalized, but remained below pre-war expectations.

In 2025, the Central and Eastern European region experienced moderate growth overall, with significant differences at the country level. Poland remains one of the region’s best performers, with GDP growth of around 3.2%. Among the Baltic states, Lithuania grew by 2.7%, supported by rising private consumption and investment.

In terms of GDP per capita (PPP), the Czech Republic is currently the leader in Central and Eastern Europe, followed by Slovenia and Lithuania. Over the past decade, Poland has strengthened its economic position, while Croatia has also made solid economic gains. 

The following graph shows GDP per capita in the 11 CEE countries covered by EasyLink’s market research and international trade consultancy services.

 

Market Research in Central Europe and Eastern Europe

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We are experienced experts in matchmaking projects involving the search, identification, screening and pre-selection of business partners in Central & Eastern Europe, ranging from distributor search to profiling of prospective customers and identifying specific business opportunities; we assist our clients with sourcing in emerging markets and low-cost markets in the CEE region.

International Trade Consultancy – Export, Marketing and Trade Promotion in the CEE region

EasyLink has a unique track record in international trade promotion. With local consultants in all key markets in Central & Eastern Europe, EU markets and some overseas markets, we provide customized market research, develop trade opportunities with prospective partners and new customers, and assist clients with strategic advice for their export, marketing and sourcing needs.